[intro] Leading manufacturer of corona and plasma treatment technology, Vetaphone, has announced a raft of new appointments that will strengthen it sales representation and market coverage in key areas.[/intro]

According to Sales Director Kevin McKell:

“With a significant growth in demand for Vetaphone products worldwide, we are delighted to add three experienced Sales Managers to our team.”

The new appointments are: Pete Kelly, an electronics engineer with 17 years of experience in international sales, who becomes Area Sales Manager for Europe; Elena Plakhotnyk, who has a Cand Merc (MSc) in Business Administration, International Management, and brings 12 years of sales experience to her role as Area Sales Manager for Scandinavia, Central and Eastern Europe, and Finn Hinze, who holds an MSc in Economics and Business Management, and will bring his 27 years of sales experience to bear as Area Sales and Business Development Manager for Asia Pacific.

Growing the international sales team is intrinsic to Vetaphone’s ambitious expansion programme that targets a 25% increase in business in 2014, and part of a three-year and €2m investment programme embarked upon by company owners Jan and Frank Eisby. With an 80% share of corona business in the narrow web market, Vetaphone is determined to extend its market penetration in wide web, and the latest boost to the sales team is targeted at this area.